How to Build (& Break) Your Amazon Bundles
by Colleen Quattlebaum, on November 9, 2017
You've made the decision to build bundles on Amazon.
Although there's tremendous opportunity for your bundled products on the Amazon marketplace, you don't have a crystal ball that can guarantee success. It's therefore very likely that some kits will outperform (or underperform) your expectations.
In this post, we'll show how a tool like RestockPro can help you deal with the ebbs and flows of bundle demand.
Make Sense of Your Local Inventory
Maintaining a local inventory certainly has its advantages. For starters, your local inventory provides extra breathing room when an item unexpectedly goes viral. Rather than placing a rush order with a supplier, local supply hedges your risk and minimizes a costly out-of-stock situation.
Local inventory is especially beneficial for merchants who build kits - particularly when a product bundle becomes more popular than its individual kit parts. A bundle owner, who exclusively owns the Buy Box, simply cannot afford to fall below minimum thresholds. An in-house inventory gives the bundling merchant added peace of mind and protects against shipping delays.
Here's the tricky part: How does the merchant know which parts in local inventory are actually available?
Just because you have 100 units of a SKU on hand, it doesn't necessarily mean that they're "available." For example, let's say you've created ten different Amazon kits in the Exercise & Fitness category. Two of the kits share a common part: a silver exercise ball. You also compete for the Buy Box for the exercise ball's listing, although most of the item's recent sales are coming via the kitted SKU. You've traditionally kept 50 balls in local inventory as a safety stock. Will those units be "allocated" to one of the two kits - or should they be identified as individual part stock? You can see how this gets very confusing!
RestockPro helps you make sense of your local inventory. As new inventory arrives to your facility, our software helps you efficiently track what is part of a single kit, multiple kits or is just a standalone item.
RestockPro also considers this SKU categorization data when making restocking suggestions. Should you build more kits from local inventory or reorder individual kit parts from your supplier? Our software looks at Amazon demand data, your preferred minimum quantities and existing on-hand inventory to help you automate your restocking workflow.
Build & Break Kits with a Few Clicks
Despite your best intentions and RestockPro's best-in-class number crunching, there's bound to be an occasional variance between the kits you had ordered to build and what makes the most sense profitability-wise by the time you have gotten all the parts in and are ready to ship. For example, maybe you ordered an item that was back ordered. In the lag time between ordering your inventory, receiving it and being ready to ship, demand and other factors may have changed. When you get into a pinch, RestockPro simplifies the kit building and breaking process.
For any specific SKU in local inventory, you can quickly view which kit(s) the item belongs to. Need to build some additional kits containing that part? No problem! Just enter the number of kits you wish to build, and RestockPro does the rest for you.
Already working on your kits? RestockPro's kit dashboard shows you how many of a particular kit you can build (based on local quantities). Click the wrench, and RestockPro assigns the kit parts to the correct bundle.
What about breaking a kit? RestockPro has a solution for that, too. Just hop back to your local inventory page, find the kit SKU and click the X-ed out shopping cart icon. This will break apart the kit into individual units.
Of course, at any time, you can also run RestockPro's proprietary Kit Optimizer tool. This nifty feature will help you build the most profitable kits based on local inventory, restocking needs and other important factors. It takes a look at the pieces that you have, breaks them apart and builds new kits that make the most sense for your Amazon inventory based on the current picture of supply, demand and profitability.
Build & Break with Ease
Things change quickly on the Amazon marketplace. You need a kit building tool that allows you to rapidly adapt to the ever-evolving needs of your customers.
Give RestockPro a try today, build your first bundle and enjoy the flexibility of cloud-based bundle management.