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Amazon product reviews can give you insight like nothing else. After all, where else can you get unfiltered information about what buyers think about your products?
Listening to your customers helps you continue to stock quality products and deliver an optimal experience. It also highlights any problems or issues with your products that need to be addressed. This perspective can be particularly invaluable for private label sellers and growing brands.
What's the best way to get more product reviews? Ask for them! Here are a few suggestions for creating a successful product review request.
First and foremost, make sure to take time to read through the Amazon Buyer-Seller Messaging Service guidelines. It’s important to understand Amazon’s rules before creating your product review request. When it comes to writing your request, keep it friendly and concise.
Before sending your product review request message, take some time to think about your product’s use case. When should customers expect to get results from your product? Is it something that they’ll use frequently or occasionally? By getting to know your market, you can be sure to time your request at the right moment.
Focus the product review request message on your customer, not yourself. Take the time to craft a concise and well-written message that your buyer will connect with. If writing isn’t your strong suit, fill out the form to download our free Amazon product review template.
Product reviews provide important information for private label sellers, since they tend to be even more connected to the products they sell. Private label sellers should be especially motivated to maintain a close connection to customers and their opinions. Customer reviews are a great way to find out what buyers love about products and what can be improved in the future.
As you scale your business, you may need to implement a more automated approach to managing your Amazon reputation. FeedbackFive is a powerful reputation management tool. In addition to automating seller feedback requests, you can use FeedbackFive to send product review requests. With FeedbackFive, you can automate your requests through Buyer-Seller Messaging or Amazon's official Request a Review message. You can also set rules regarding when to send your messages.
Fill out the form to download your product review request template. If you’re ready to take it to the next level, maximize your messaging with FeedbackFive.
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