Amazon Feedback Tracking Spreadsheet

Seller feedback is important for Amazon sellers for many reasons. Although the Buy Box algorithm is closely guarded, feedback ratings are known to be an important part of the calculation. Your feedback score also impacts your Amazon seller health and eligibility for Amazon programs.

Remember, seller feedback is all about you: the customer service you provide, your professionalism when interacting with the seller, packaging and order fulfillment. Customers who purchase your products on Amazon can rate your service from one to five stars, with five stars being the highest score. They can also leave a comment about your performance as a seller.

Maintaining a good seller feedback score is easy when you have the right processes in place. Make sure to always interact with buyers in a professional manner. If you receive feedback alerting you to problems with items arriving damaged or other packaging concerns, do your best to make it right for the customer. Work to resolve the issue as quickly as possible to prevent poor feedback in the future.

You can request seller feedback from buyers directly by sending an email through Amazon’s Buyer-Seller Messaging service. You can do so by using a third-party feedback management tool such as FeedbackFive by eComEngine.

Tracking your Amazon feedback is the first step towards setting up an effective feedback management process. This free template tracks important details including:

• Amazon Order Number
• Order Date
• Buyer's Name
• Email Address
• Item(s) Purchased
• Follow Up Notes
• And more!

Fill out the form to download this free Amazon feedback tracking spreadsheet.

If you’d prefer to automate your Amazon feedback tracking, try FeedbackFive. The tool makes it easy for you to create customized messages to request feedback from buyers. You can also sign up to receive alerts when you receive negative feedback, analyze your feedback at the product level, see your Amazon sales data and much more.