2020 Amazon FBA Seller Calendar

Download this free calendar with important dates and tips for Amazon FBA sellers.

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This one-page calendar is a handy resource that every Amazon FBA seller should have at their fingertips. It includes holidays, important dates, FBA inventory deadlines, and links to resources to help you drive sales each quarter.

Peak Shopping Seasons

Amazon sellers can capitalize on so many shopping events in addition to "The Cyber 5" and major Q4 holidays. Be sure to plan ahead for launching your promotions for the Back-to-School shopping season, Single's Day and other holidays you may not have thought about.

Don't Miss Important Inventory Deadlines

It's crucial that you plan ahead for inventory deadlines. FBA storage limits update quarterly based on your Inventory Performance Index. An IPI score of 400 means you are on track for unlimited storage. This calendar includes the IPI check-in dates you need to know.

The dates for Prime Day vary each year and sellers are only given a few weeks notice, as Amazon has historically announced the event about 2-3 weeks prior. Anticipate that this major eCommerce shopping day will be in early July, and be prepared to send in your inventory in June.

Note: Due to COVID-19, the 2020 Prime Day event has been postponed.

This calendar also includes advice on when to order inventory to avoid any delays with the Chinese New Year.

Quarterly Planning

Everyone knows Q1 is a good time to reflect on the previous year and set goals to maximize success in the coming year. But, did you know Q1 is also a great time for Amazon merchants to increase seller feedback during the Feedback Frenzy?

Fourth quarter may be months away, but there are plenty of things you can do in Q2 to set your Amazon business up for a successful Q4. Use this calendar to access tips on how to use Q2 as a prepping quarter to plan ahead for a killer Q4.

Get Access to Dates and Expert Advice

Download the calendar now to get access to FBA inventory deadlines, advice on when to launch seasonal promotions, and links to resources on how to drive sales each quarter.