Are you thinking about expanding your business to Amazon North America? Selling internationally can be lucrative and offers an opportunity to increase your brand's visibility, but there are many things to consider before getting started.
Adrien Salvat and Sergei Lapitzki, experts from Webinterpret, explained what you need to consider when expanding to North America in this conversation with Becky Trowbridge of eComEngine.
They discussed:
Opportunities and challenges associated with expanding into North America
How to know when you're ready to expand internationally
Compliance, tax, customs, and related considerations
Why your ad budget and listings need to be tailored to North America
Fulfillment
Ask your top questions about selling internationally during the live event on February 22nd! Can't attend on that date? Register anyway and we'll be sure to send you the recording!
Since joining Webinterpret over seven years ago, Adrien Salvat has been instrumental in transforming the company from being localization focused to one that offers a full-stack solution in support of the entire global selling journey. Prior to Webinterpret, Adrien was the founder and CEO of Shipbooster, a technology driven shipping and logistics company offering end-to-end services for small to medium-sized online retailers. Adrien is truly passionate about entrepreneurship as well as building innovative businesses and solutions alongside devoted teammates and enthusiastic customers.
Sergei Lapitzki has been immersed in the world of Amazon for the past decade, since 2012, with experience from both the seller and agency perspective. Sergei's expertise lies in the realm of content, advertising, and studying online human behavior.
Originally published on February 9, 2024, updated April 3, 2024
This post is accurate as of the date of publication. Some features and information may have changed due to product updates or Amazon policy changes.
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