Amazon Private-Label Expansion: What Does it Mean for Third-Party Sellers?

Amazon Private-Label Expansion: What Does it Mean for Third-Party Sellers?

There has been a lot of attention lately to the additional exposure Amazon.com, Inc. (“Amazon”) has been giving to their private-label brands. Recently Amazon has been placing advertisements directly on product pages for products labeled “Our Brands” and has launched Amazon Accelerator inviting manufacturers to create new private-label brands for Amazon. The “Our Brands” portfolio includes not only Amazon-developed, private-label products but also brands that sell exclusively on Amazon.com.


eComEngine Helps Feed Central Virginia

eComEngine Helps Feed Central Virginia

The holidays are approaching, and that gets me thinking a lot about families in the Richmond area and beyond who will have a hard time feeding their kids and elderly relatives this year. In fact, I think about that a lot, and I’m lucky enough to work with people who think like I do. That’s why Colleen (eComEngine’s marketing manager and my lovely boss) and I decided to help Feed More, the area’s fantastic hunger relief association.



Comparison of 4 Popular eCommerce Platforms

Comparison of 4 Popular eCommerce Platforms

In this guest post, Navneet Patel of Vovance discusses four popular platforms for eCommerce businesses that are looking to expand beyond the Amazon marketplace.

In the retail industry, eCommerce is gaining popularity. According to the U.S. Census Bureau, eCommerce sales for 1st quarter of 2018 were over $123 billion


Prime Day 2018 Recap

Prime Day 2018 Recap

Amazon.com, Inc. (“Amazon”) held their annual Prime Day on July 16, 2018. Despite a less-than-great first impression in the form of website glitches, this year’s edition proved to be the most successful one yet.


Amazon Vine Program: How it Works

Amazon Vine Program: How it Works

Customer reviews play an important role when it comes to sales on the Amazon marketplace. As shoppers, we want to hear what other customers are saying about a product before we buy it. Not being able to try before we buy when purchasing online can bring uncertainty. Customer reviews give buyers reassurance and help them make a more informed buying decision.