Product reviews are one of the most powerful markers of a product’s success on Amazon. If you want to increase sales, you need reviews.
Amazon reviews provide social proof for buyers. Recent reviews are particularly compelling, so you should have a consistent process in place to request reviews to help your products shine.
FeedbackFive makes it easy to manage Amazon product reviews for your preferred ASINs. You can request, monitor, and analyze reviews to improve your Amazon search visibility and identify trends.
Let's take a closer look at the benefits of Amazon review monitoring and how eComEngine's flagship software simplifies the entire process.
FeedbackFive simplifies Amazon product review management in a direct, user-friendly way. Whether you choose to monitor your own ASINs, competitor ASINs, or both, you can easily sort and filter reviews.
Take a closer look at a specific ASIN to see what you can learn from written reviews, or quickly see how your top ASINs are performing. You can even add notes for future reference or export Amazon review data to a CSV from FeedbackFive.
My favorite part of the feature is that I can monitor product reviews in one simple location and take the necessary action proactively."
-FeedbackFive Beta Tester
Experienced sellers understand the importance of tracking product reviews. Studies have shown that buyers pay close attention to what other people have to say about an item's quality. Additionally, Amazon uses product reviews in its algorithm for determining which items appear first in search results.
The FeedbackFive Product Reviews page allows you to proactively manage the product reviews on the items you carry - even if you have thousands of items. Reading the reviews can help you make decisions about existing and prospective items you might carry in your Amazon store. If reviews are positive, you might consider buying more inventory. If they are consistently negative, you might consider scrapping an item altogether.
Positive and negative reviews for each ASIN you are monitoring are shown in FeedbackFive. You can also receive real-time alerts by email or text message, or you can opt to receive a daily digest email at a certain time of day.
To set up your alerts, go to the Alerts tab on the main navigation bar. First, choose whether or not to receive alerts for product reviews and/or seller feedback. Decide when and how you want to receive your alerts with flexible settings.
Related reading: How a 7-Figure Seller Found Success with FeedbackFive
Even if you don’t manage your feedback in FeedbackFive, you can still sign up for an account for Amazon product review management. If you do that, you will have access to the Product Reviews interface and will be able to see other pages, but we won’t import orders or send emails on your behalf. You can track two ASINs for free with any plan level.
If you’re a FeedbackFive user already, click on Products tab under Product Reviews to see details about product reviews for each ASIN you are monitoring. You'll see an image, description, the SKU, ASIN, number of ratings, number of positive and negative reviews, average star rating, and number of orders for each item.
To monitor more ASINs (or stop tracking certain ones), simply click on the Track ASINs button at the top and follow the instructions.
Need more details on a product? Click on an individual ASIN to drill down even more with the Customer Product Reviews page. This shows you a detailed list of the reviews received for that specific item. The list includes the rating, title of the review, and the text of the review. You'll also learn whether or not the review is associated with a verified Amazon purchase.
The eComEngine team can help you successfully implement an Amazon review monitoring strategy. Try FeedbackFive today to see how easy it is to stay in tune with your buyers and with what they’re saying about your products.
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