Prime Day 2018 Recap

Prime Day 2018 Recap

Amazon.com, Inc. (“Amazon”) held their annual Prime Day on July 16, 2018. Despite a less-than-great first impression in the form of website glitches, this year’s edition proved to be the most successful one yet.




How the Growing Freelance Economy is Impacting Amazon Sellers

How the Growing Freelance Economy is Impacting Amazon Sellers

In this guest post, Connor Gillivan of FreeeUp shares how Amazon sellers are impacted by the growing freelance economy.

Amazon continues to grow. Daily there are new products available, more buyers and new sellers. Online shoppers in the U.S. alone spent more than 5 billion dollars buying products during the 2017 Black Friday sales. Last year, in 2017, Amazon sales totaled 44% of ALL eCommerce sales.



4 Key Areas to Outsource in Your Amazon Business

4 Key Areas to Outsource in Your Amazon Business

In this guest post, John Britto from Fab On Go shares his tips for improving your Amazon business.

Quitting a 9-to-5 job to run an eCommerce business can be exhilarating and a dream for many who want to be their own boss. But sometimes it feels like nothing but a juggling act. You need to learn, understand and execute many things and be on your toes all the time to stay on top of your operations.



How to Find the Right Amazon Agency

How to Find the Right Amazon Agency

There were questions after my last article on Five Reasons to Hire an Amazon Agency, asking me how to choose an agency. While there are a lot of great agencies out there, there are of course those that lack experience or that just would not be a good fit for your company. So how do you decide who to hire?


Amazon Vine Program: How it Works

Amazon Vine Program: How it Works

Customer reviews play an important role when it comes to sales on the Amazon marketplace. As shoppers, we want to hear what other customers are saying about a product before we buy it. Not being able to try before we buy when purchasing online can bring uncertainty. Customer reviews give buyers reassurance and help them make a more informed buying decision.


How to Use Prime Day to Prepare for a Killer Q4

How to Use Prime Day to Prepare for a Killer Q4

Amazon has two seasons: Prime Day and the holidays. Now that one is over, it’s time to start preparing for the other.

No, I’m not one of those people who puts their Christmas lights up before Halloween. But in eCommerce, the holiday season offers your biggest profits of the year, including Black Friday and Cyber Monday.



Is Your Amazon Business Ready to Go Global?

Is Your Amazon Business Ready to Go Global?

In this guest post, Catie Grasso of Feedvisor explains the opportunities associated with expanding your Amazon business internationally.

Global cross-border eCommerce sales are expected to spike up to a whopping $1.18 trillion in 2021. Amazon’s VP of International Marketplaces and Retail Eric Broussard stated that over a quarter of the global revenue generated by sellers on Amazon in 2017 came from cross-border sales and it will be no surprise if that number increases this year.


Branding for Apparel: 6 Tips for Stronger Fashion Brands

Branding for Apparel: 6 Tips for Stronger Fashion Brands

When it comes down to it, apparel may be the industry where branding matters the most. In both high-end and low-end fashion, many customers are buying the brand instead of the actual product. A person’s clothes say something about who they are, so shoppers often choose brands that match their personality. That presents a great opportunity to apparel brands to enter new markets, but also a great challenge to display the right personality.